DispatchDeck

Investor Portal

Enter your access PIN to continue

INVESTOR OVERVIEW — Q1 2026

Dispatch. Made. Simple.

Fleet management for the 97% of trucking companies that can't afford Samsara.

--
Accounts
--
Users Managed
--
Vehicles Tracked
94%+
Gross Margin
The Product

One App, Everything a Fleet Needs

12 modules. Zero per-user fees. Works on any device with a browser — no app download required for drivers.

Dispatch
Drag-and-drop scheduling
Weekly/daily views, assign crew + equipment to jobs, mass text schedules to drivers
DVIR / Inspections
DOT-compliant digital inspections
Pre-trip/post-trip checklists, defect tracking, mechanic sign-off, PDF generation
Clock & Billing
Field ticket automation
Clock in from phone, auto-build billing tickets from clock entries, customer signatures
Maintenance
PM scheduling & work orders
Mileage/hours tracking, automated PM alerts, defect-to-work-order pipeline
CRM
Customer contracts & pipeline
Rate books, customer portal with pizza tracker, bidding, order management
HR & BI
People management + analytics
Reviews, hiring pipeline, compliance, P&L, utilization, QuickBooks export
Job Board & Driver Access
Driver-facing schedule view
PIN-based access, personalized schedules, clock in/out from phone, no app download
Smart Tools (AI)
Gemini-powered intelligence
Duplicate detection, document generation, HR Smart Search, AI support bot, Deal Desk

Pricing — One Plan, Everything Included

workspace_premium
DispatchDeck Flat Rate
Every module. Unlimited users. 50 vehicles included.
Dispatch · Roster · DVIR · Maintenance · Clock & Billing · CRM · HR · BI · Job Board · Smart Tools (AI) · Mass Text · Compliance
$150/month
local_shipping
+50 Vehicles
50-vehicle blocks beyond 50 included
+$25/mo
sms
SMS Credits
One-time top-up, no expiration
$25/ea
Consolidated from 3-tier pricing on April 10, 2026. Existing customers grandfathered at legacy rates forever.
Market Opportunity

$14B Fleet Management Market, 0.01% Penetration

The global fleet management market is projected to reach $52B by 2030. Our wedge: the small fleet segment that incumbents price out.

Market Sizing (US Small Fleets)

TAM: All US commercial fleets | SAM: 5-100 truck fleets | SOM: Oilfield/hotshot first 3 years

Competitor Pricing Comparison

Monthly cost for a 20-truck fleet. Most competitors charge per-truck or per-user.
TAM (US)
$14.2B
500K+ commercial fleets in the US using some form of fleet management
SAM
$2.1B
~150K small fleets (5-100 trucks) — underserved by enterprise tools
SOM (Year 1-3)
$28M
~20K oilfield/hotshot fleets in target states (ND, TX, OK, NM, WY, CO, LA)
Competitive Landscape

$32B Market, Dominated by Enterprise Players

Top 10 providers hold ~50% of the Americas market. The other 50% is fragmented across 700K+ small carriers underserved by enterprise pricing and contracts.

Competitor Revenue (Annual)

Public filings & analyst estimates. DispatchDeck shown at current ARR for scale.

Cost to Run a 20-Truck Fleet

Includes software + required hardware. Multi-year contracts amortized monthly.

Tier 1 — Public / $500M+ Revenue

Company Revenue Employees Status Pricing Model Key Weakness
Samsara (IOT) $1.25B 3,500+ Public (NYSE) $27-33/vehicle/mo + $99-148 hardware, 3-year contract Minimum spend too high for small fleets
Trimble (TRMB) $789M (T&L segment) 12,000+ Public (NASDAQ) Enterprise custom pricing Sold telematics unit — exiting direct fleet
Verizon Connect ~$1B+ (est.) 2,000+ Verizon subsidiary Custom quotes, 3-year minimum 8% market share, slow innovation
Descartes (DSGX) $651M 2,500+ Public (NASDAQ) Enterprise custom pricing TMS-focused, not dispatch-first

Tier 2 — Private / $100M-$1B Revenue

Company Revenue Funding / Valuation Pricing Model Key Weakness
Motive (fka KeepTruckin) $549M $639M raised, $2.9B val. IPO filed (S-1 Dec 2025) $25-50/vehicle/mo + $150 hardware Per-vehicle pricing punishes growth
Lytx $500M-$1B (est.) $2.5B raised (PE-backed) Video telematics + safety focus Narrow product — cameras only
Omnitracs (Solera) $400-500M (est.) PE-backed rollup Enterprise pricing Legacy platform, acquired into conglomerate
Geotab $385M (est.) Zero outside funding — bootstrapped OEM telematics model Hardware-dependent, no dispatch
Powerfleet (AIOT) $362M Public (NASDAQ). Acquired MiX + Fleet Complete SaaS model, custom pricing Integration complexity from 3 acquisitions

Tier 3 — SMB-Focused (Most Comparable)

Company Revenue Funding / Valuation Pricing Key Weakness
Fleetio $44-58M (est.) $624M raised, $1.5B valuation (Series D Mar 2025) $4/vehicle/mo (starter) Maintenance-only — no dispatch, no billing
Truckbase $5-15M (est.) Seed/Series A ~$290/mo base Dispatch-only — no DVIR, maintenance, HR, BI
TruckingOffice <$10M Bootstrapped $20-75/mo flat Owner-operator focus, outdated UI
LoadOps <$10M Venture-backed $55/driver/mo Per-driver pricing, limited modules
DispatchDeck Pre-revenue Bootstrapped (self-funded) $150/mo flat, unlimited users Early stage — building traction

Why We Win

Flat-Rate Pricing
3-10x Cheaper
$150/mo flat for any fleet size vs $500-1,000/mo with competitors. No per-vehicle, per-user, or per-driver fees.
All-in-One
12 Modules
Dispatch, DVIR, Clock, Billing, Maintenance, CRM, HR, BI — competitors offer 1-3 of these.
Zero Friction
No Hardware
No hardware to buy, no app to download, no 3-year contract. Works on any browser. Drivers use a PIN.

Recent M&A Activity (Validates the Category)

Deal Date Value Significance
Fleetio Series D + Auto Integrate acquisition Mar 2025 $450M raised, $1.5B val Largest fleet maintenance SaaS round ever
Motive IPO filing (S-1) Dec 2025 $2.9B valuation Fleet SaaS going public — category maturity
Platform Science acquires Trimble Telematics Feb 2025 ~$300M revenue business Backed by Daimler, PACCAR, Cummins, Ryder
Powerfleet acquires Fleet Complete Dec 2025 $200M Roll-up play — 3 acquisitions in 18 months
Fleetio
26x
$58M rev → $1.5B valuation
Samsara
18x
$1.25B rev → $23B market cap
Motive
5.3x
$549M rev → $2.9B valuation

Revenue multiples from public filings and funding rounds (2025). Market CAGR: 19.8%.

Traction (Live Data)

Where We Are Today

Real-time metrics pulled from production. Updated every time you load this page.

Total Accounts
--
Loading...
Paying Customers
--
Loading...
MRR
--
Loading...
Active Trials
--
Loading...

Accounts by Plan

Account Status Distribution

Feature Adoption (All Accounts)

Sales Pipeline

Growth Momentum

Live account data combined with active sales pipeline. Updated automatically.

Active Fleets
--
Signed up & using the platform
VIP / Early Adopters
--
Free access for feedback & relationship building
In Onboarding
--
Loading...
In Pipeline
--
Loading...
Pipeline Details
Loading pipeline data...
Unit Economics

94-97% Gross Margins, Near-Zero Marginal Cost

Firebase serverless architecture means cost scales linearly with usage, not headcount. No servers to manage.

Cost Per Customer (Monthly)

Gross Margin by Plan

dns
Infra Cost / Customer
~$3-5/mo
At scale
~$2-4/mo
show_chart
Gross Margin
94-97%
At scale
95-98%
person_add
CAC
~$0 (organic)
At scale
Target <$50
payments
ARPU
--
At scale
$85/mo
timeline
LTV (18mo @ 5% churn)
--
At scale
$1,530
speed
LTV:CAC Ratio
∞ (organic)
At scale
30:1
Go-To-Market

Bottom-Up, Community-First

Truckers don't Google for software. They're in Facebook groups. That's where we are.

37+
Facebook Groups Joined
3.1M+ combined members. Daily posts as Blue Collar Coding rep.
$0
Current CAC
All traction is organic. Google Ads paused ($630 spent, 0 conversions).
14-Day
Free Trial
No credit card required. Full access. 8-email drip sequence.

Channel Strategy

groups
Facebook Groups (Organic) Active
9 comments on first post in Heavy Haul Nation (276K members). 37+ groups, 3.1M reach.
$0
thumb_up
DD Facebook Page Active
Daily automated posts. 27+ followers and growing.
$0
business
DD LinkedIn Page Active
Posts every 2-3 days. B2B positioning for fleet managers & ops directors.
$0
ads_click
Facebook Ads (Paid) Ready
8 ad creatives ready. Blocked on app store approvals for trust badges.
$15/day
campaign
LinkedIn Ads (Paid) Ready
3 ad creatives targeting fleet managers, ops directors, transportation managers.
$10/day
search
Google Ads Paused
$7.90 CPC, $630 spent, 0 conversions. Pivoting to FB — truckers are on Facebook, not Google.
$20/day was
phone_iphone
App Stores iOS Live Android Live
iOS App Store approved Mar 30. Google Play approved Apr 25, live in production.
$0
record_voice_over
Word of Mouth Active
Organic referral chain forming. First users recommending to peers.
$0
Distribution Channel

DOT Compliance Companies as a Sales Force

2.09M registered motor carriers need DOT compliance. 91.5% have ≤10 trucks. They rely on small compliance shops — and those shops need better tools. We give them the tools for free. Their clients land in our ecosystem.

How the Funnel Works

verified_user
Compliance Co Signs Up
Free forever. Modern dashboard to manage all their fleet clients.
group_add
They Onboard Clients
CDL, med cards, DQ files entered by the compliance company. Hardest setup work — done for free.
visibility
Fleet Sees Full Product
Compliance active. Dispatch, billing, CRM visible but locked. Natural discovery.
payments
Fleet Upgrades
$150/mo flat. Pre-loaded with compliance data. Zero onboarding friction.

The Compliance Market

2.09M
Registered Carriers
FMCSA, all need DQ files
91.5%
≤10 Trucks
~1.9M small fleets — our market
$49-250
/Driver/Month
What fleets pay for compliance today
5-10K
Compliance Shops
Small firms managing 20-200 fleets each

Why This Channel is Unique

$0 CAC
Compliance company does the selling. Fleet trusts their compliance guy more than any ad.
$0 Onboarding Cost
CDL, med cards, DQ files entered by compliance company. Fleet arrives pre-loaded.
Built-In Moat
Compliance data lives in DD. Once a compliance company's workflow is here, their clients are locked in.

Current Compliance Software Landscape

Player Focus Pricing Gap
J.J. Keller DQ files, training, ELD. 70yr legacy. Enterprise (opaque) Paper-form DNA. No fleet ops integration.
Tenstreet Driver applicant tracking + DQ onboarding Per-driver, enterprise Hiring only. No dispatch, billing, maintenance.
ISNetworld Contractor prequalification (O&G) $7,000+/yr per contractor Enterprise only. Universally hated on price.
FleetDrive360 Small fleet compliance SaaS $15-25/driver/mo Compliance only. No fleet platform underneath.
Compliance Safety Manager DQ files + Hiring Path + DOT drug-screening consortium + 24/7 license monitoring (Craig Safety Technologies, KC MO) ~$10/driver/mo (sliding) — confirmed via demo May 2026 Compliance only. Web-only (no mobile app), no electronic DVIR, no driver portal, no dispatch/billing/BI/CRM. Per-state MVR pass-through (~$22 WI), $68/test via eScreen network, Geotab integration. UI dates to 2010-era enterprise patterns ("Misc 1/2/3" slot fields). Real moats on the screening consortium + DLM (TripleAAA) are addressed via our audit-packet vendor-neutral approach, not by rebuilding their stack.
Samsara / Motive ELD + GPS with compliance bolt-on $25-50/truck/mo + hardware Compliance is an afterthought, not the product.
DispatchDeck Free compliance tool + full fleet platform $0 compliance, $150 fleet Blue ocean. No one else gives compliance away to unlock fleet revenue.

Conservative Channel Math

100
Compliance Partners
of ~5,000-10,000 in the US
× 50
Avg Clients Each
5,000 fleets in ecosystem
× 10%
Convert to Paid
500 paying customers
$60K
Net MRR (after 20%)
500 × $150 flat, net of partner rev-share, $0 CAC
Founding Partner: Crown Compliance Advisors
30-year DOT compliance veteran designing the template. His decision trees, matrices, and workflows become the playbook for every compliance company after him. Building now, launching Q2 2026.
Market Expansion

Trucking is the Wedge, Not the Ceiling

Every industry with trucks, crews, and jobs has the same pain. Our flat-rate model destroys incumbents' per-seat pricing in every adjacent market.

Expansion Market Revenue Potential (Annual, US)

Expansion Roadmap

NOW — Q1-Q2 2026

Oilfield & Hotshot Trucking

Core market. Williston ND, Permian Basin TX, Oklahoma, Wyoming. Vac trucks, frac sand, well servicing, hotshot. 20K+ fleets in target states.

Q3-Q4 2026

General Trucking & Freight

Expand from oilfield niche to broader small-fleet trucking. LTL, FTL, regional haulers. Same product, broader marketing. 100K+ fleets.

2027

Construction & Heavy Equipment

Subcontractors, excavation, concrete, crane companies. Asset tracking + dispatch + billing already built. Minor UI adaptation. $4.2B market.

2027-2028

HVAC / Plumbing / Electrical

ServiceTitan charges $500-1,500/mo. We'd be 70-95% cheaper. Huge underserved SMB segment. $6.8B market.

2028+

Waste, Towing, Landscaping, NEMT

Same pattern: underserved small operators priced out by enterprise tools. Each vertical is a $1-3B market with thousands of 5-50 vehicle operators.

oil_barrel
Oilfield Trucking vs Samsara
They charge $500+/mo • DD: $150/mo flat
70-90%
cheaper
local_shipping
General Trucking vs Verizon Connect
They charge $400+/mo • DD: $150/mo flat
63-88%
cheaper
plumbing
HVAC / Plumbing vs ServiceTitan
They charge $500-1,500/mo • DD: $150/mo flat
70-97%
cheaper
grass
Landscaping vs Service Autopilot
They charge $300-630/mo • DD: $150/mo flat
50-84%
cheaper
delete
Waste / Hauling vs Routeware
They charge $3,000-8,000/mo • DD: $150/mo flat
97-98%
cheaper
car_crash
Towing vs TowBook
They charge $199-399/mo • DD: $150/mo flat
50-75%
cheaper
Partner Program

Zero-CAC Distribution Through Compliance Partners

DOT compliance consultants already manage 20-200 fleets each. They refer clients to DispatchDeck; we handle billing, support, and product. Partners get a recurring share for life — turning a 5,000-shop ecosystem into a pre-existing sales team.

1
Partner Refers
Compliance partner onboards a fleet using DispatchDeck's compliance module. Fleet is tagged to partner at signup. No cookie tracking, no attribution disputes.
2
DD Bills & Supports
Fleet's card on file with DispatchDeck. We bill $150/mo, run support, own the product relationship. Partner stays in their lane — no fintech risk, no churn liability.
3
Partner Earns for Life
50% months 1–2, 20% forever after. Paid out automatically via Stripe Connect. Partner sees a dashboard in DD with earnings, payouts, and 1099s.

Why 20% Rev-Share Beats a Sales Team

At 100 paying customers, a $4K/mo sales rep costs 27% of gross. Partners cost 20%, acquire warmer leads, and scale without hiring. No salary, no ramp, no management overhead.

The Mechanics (Locked 2026-04-17)

credit_card
Stripe Connect Express — partner onboards in 3 min (bank + W-9). Stripe handles KYC and 1099 filing.
description
White-label invoices — carrier's invoice shows partner logo and "Billed through {Partner}" line. Bank statement reads CROWN*DISPATCHDECK.
verified_user
No refund risk — transfers delayed until Stripe charge clears. Clawbacks handled automatically.
health_and_safety
Compliance Health Check lead magnet — partner-branded 10-question form → PDF score → DD intro. Already shipped.

Partner Pipeline

Founding Partner
Crown Compliance
John Bruch. Founding DOT compliance partner. Pipeline of carriers returning Apr 23-24 from Italy.
In Active Outreach
87
DOT consultants across ND, WY, TX, MT, CO, OK, MN, GA, FL, IN and 7 other states. LinkedIn + Facebook warm-intro channel.
Total Addressable Partners
5,000-10,000
US-based DOT compliance shops. Each manages 20-200 fleets. 100 active partners = 500 paying customers at 10% conversion.
Sub-Partner Tier
Recruiter Override
Partners can recruit other partners and earn a tier-2 override. Compounds the channel without any DD lift.
hub
The Data Network Compounds
Each compliance partner brings 30–50 carriers into DispatchDeck. At 100 partners, we hold real-time operational data on 10–15% of US small trucking — better quality than FMCSA Snapshot. Citation history, DVIR repair-loop closure, fleet composition, geography, maintenance spend. SaaS revenue is the floor; the data network is the moat. Insurance underwriting partnerships, lender / factoring referrals, and an aggregated industry-benchmark product (DD Fleet Index) are the natural follow-on revenue lanes once carrier density passes ~200 — foundation being built today.
Growth Plan & Investor Return

When Do We Make Money on This?

Three numbers answer it. The rest of this section shows the math behind them.

TITS Outlay Through Q1 2027
~$168K
~20 months × founder salary
What TITS has into DD before BCC starts paying anything back
Breakeven
Q2 2027
BCC fully covers founder salary
TITS stops bleeding. Monthly cash flow turns positive.
Distributions Begin
Q3 2027
~$18K/mo surplus, 75/25 pro rata
Cash out of BCC to owners — ~$13.5K/mo to TITS, ~$4.5K/mo to Every AZ Home
account_balance_wallet
How This Works
Tripp In Trucking funded DispatchDeck's build by keeping the founder on payroll (~$100K/yr) while he dedicated time to product. No outside capital. No dilution. As DispatchDeck grows, BCC progressively covers the founder salary expense directly — first partially, then fully — eliminating TITS's monthly out-of-pocket. Once salary is fully covered, surplus flows to owners pro rata (75% L&C via TITS, 25% Kjorstad via Every AZ Home LLC) per the Operating Agreement. This is a target financial model; distribution timing is at the Manager's discretion.

Revenue Trajectory (Target Plan)

Gross MRR = customers × $150. Net = after 20% partner rev-share (ramps in from Dec 2026 as partner channel matures). BCC salary coverage = portion of founder salary BCC assumes directly each month (TITS's out-of-pocket drops accordingly).
flag
July 2026 — 20 Paying Customers Q3 2026
Organic + first partner-sourced signups
$3,000
gross MRR
~$2,900
net to BCC
$0
BCC covers
TITS still covers 100% of founder salary. BCC revenue banked toward Stripe reserve and infrastructure. Partner channel ramping; Crown carriers onboarding.
trending_up
December 2026 — 50 Paying Customers Q4 2026
Partner channel producing; 2026 ends profitable at operating level
$7,500
gross MRR
$6,000
net after 20%
$0
BCC covers
BCC nets ~$72K ARR. Still short of full founder salary, so TITS continues covering. BCC retains surplus for Q1 partner-channel investment (ads, more partner recruits).
paid
Q1 2027 — 75 Paying Customers First TITS Payback
BCC begins covering part of the founder salary directly
$11,250
gross MRR
$9,000
net after 20%
$1,500
BCC covers
BCC covers $1,500/mo of the ~$8.3K founder salary directly; TITS's monthly out-of-pocket drops to ~$6.8K. Founder remains on TITS payroll for continuity; BCC builds reserve for full salary assumption in Q2.
check_circle
Q2 2027 — 150 Paying Customers Breakeven
BCC fully covers founder salary; TITS stops bleeding
$22,500
gross MRR
$18,000
net after 20%
$9,000
BCC covers
BCC pays TITS $9K/mo, fully covering the $8,408/mo founder salary. Remaining ~$9K/mo flows into retained earnings for ops, ad spend, and partner-acquisition incentives. TITS investment hits breakeven on a monthly basis.
savings
Q3 2027 — 225 Paying Customers Distributions Begin
Surplus above salary flows to owners pro rata (75% L&C, 25% CK)
$33,750
gross MRR
$27,000
net after 20%
$9,000
BCC covers
After full salary coverage, ~$18K/mo surplus available. Quarterly distribution of retained earnings begins per Operating Agreement §7. At 75/25 pro rata: TITS receives ~$13.5K/mo, Every AZ Home LLC receives ~$4.5K/mo.
celebration
Q4 2027 — 250 Paying Customers $360K ARR
TITS fully recouped; BCC cash-flowing as a standalone business
$37,500
gross MRR
$30,000
net after 20%
$9,000
BCC covers
~$21K/mo surplus after salary. Cumulative salary coverage ~$75K through Q4 2027; TITS's original $168K outlay fully offset by mid-2028 via saved payroll + distribution share. BCC standing on its own with ~$360K ARR, 94% gross margins, zero debt, zero dilution.

Downside Case — 50% of Target

If partner channel underdelivers and we hit 50% of targets (125 customers by Q4 2027 instead of 250):

  • Net MRR: $15K/mo by Q4 2027
  • BCC covers: $8-9K/mo sustained (founder salary still covered)
  • Breakeven pushed to Q4 2027 (6-month delay)
  • Distributions delayed to mid-2028

Even in the downside, TITS is made whole. Zero burn means there's no failure mode where the business fails faster than it can grow.

Key Assumptions & Risks

check_circle
Churn held under 5%/mo. Current active customers sticky — deep workflow integration.
check_circle
Pricing at $150 flat. No per-seat or per-truck fee pressure on unit economics.
warning
Partner channel must activate. Crown is founding partner; 87 outreach targets in pipeline. If fewer than 10 partners activate by Q4 2026, replan.
warning
Solo-founder risk. First dev hire triggered at $40K MRR — not before. Until then, product velocity and incident response are CK's alone.
Financial Projections

Model Your Scenario

Adjust the sliders to explore different growth scenarios. All projections assume current pricing and cost structure.

Revenue Projection (Monthly)

Projected Metrics (Month 24)

Customers
--
Active paying accounts at month 24, net of churn
MRR
--
Monthly Recurring Revenue — customers × ARPU
ARR
--
Annualized run rate (MRR × 12)
Gross Profit (Annual)
--
ARR after 94% gross margin (infra costs only)

Key Assumptions

  • 94% gross margin (Firebase serverless)
  • No per-user/per-truck pricing — flat rate scales
  • Starting from current base of -- accounts
  • Organic + paid acquisition mix
  • Solo founder operation (near-zero opex)

Why This Works — The Gmail Play

When Gmail launched, Hotmail charged for storage. Gmail gave away 1GB free — an absurd amount at the time. They could afford it because their cost structure was fundamentally different.

DispatchDeck is the same play. Samsara charges $25+/truck/month because they have a hardware business, a sales team, and enterprise infrastructure. Our cost per customer is $3-5/month on Firebase. We can offer unlimited users and every module at $150/month and still run 94% margins.

DispatchDeck was built out of firsthand experience in oilfield trucking operations — the founder (Chris Kjorstad) works closely with Tripp In Trucking and built the product to solve real problems he saw every day. The product is self-funded with no external capital. There is no burn rate.

DispatchDeck — Dispatch. Made. Simple.

Confidential. For authorized recipients only. © 2026 Blue Collar Coding LLC

dispatchdeck.app